One of the hardest ingredients to replace was carmine (ground-up female beetles), because it’s so widely used for its vibrant pigments. Production – High performance makeup with 8-free, 100% vegan, cruelty-free formulasīack in 2016 when DD was just getting started, most labs and manufacturers were not accustomed to working with 100% vegan brands, so it took a lot of back-and-forths followed by trials and errors to get desired results. Instead of relying on easily accessible ingredients, we innovate mindfully using mineral-based and plant-derived organic ingredients certified by USDA, ECOCERT and COSMOS®. Our products are made without animals -whether it be testing on them or using their by-products. *DD products are formulated with our Dahlia Variabilis flower extract™, supercharged with antioxidants like vitamin C to provide skin-conditioning and anti-aging benefits.Īnother key commitment I made is to the environment. We embrace the Dahlia flower’s rich, nourishing powers* by infusing our products with its extract while the octagonal design captures the beautiful shape of the petals in full bloom. For instance, our symbolic flower is a part of everything we do from innovation to design. The greatest momentum and sense of direction come from the commitment to our philosophy and methodology. Marble pattern and pink gold design to capture timeless beauty.FC: What are the cornerstones of your company?

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